4/7/2014 11:06 AM
Wow... the great Google has redefined how to piss off their publishers. I have used adMob for all of a few weeks on my mobile apps, and my account gets canned for supposed "invalid activity" and my appeal gets instantly rejected. No evidence was presented of my supposed wrong-doing, and apparently, no attempt to get my account reinstated will be heard. Zero tolerance, of what... I have no idea. I did not purchase any sort of shady services to generate clicks, and basically displayed a simple banner ad at the bottom of my app. At the point they dropped my account, I had generated all of $9.70 in revenue, and about 50 clicks. Wow... I must have been majorly scamming them, to make that sort of bank.
For those developers considering adMob as a source of revenue... reconsider. Any network that treats publishers the way adMob does should be shunned. They get away with it because they are the largest, but when I Google (heh) around about adMob, I see a disturbing number of stories of account closures which cost publishers large amounts of money. Also disturbing is the number of times "Are you really making money with adMob?" where publishers are questioning the revenue numbers.
I'm moving on, I'll re-issue my app with a new network providing banner ads and chalk this up as a bitter lesson. Google wants to treat publishers like dirt... fine, we should stop doing business with them. I certainly won't ever purchase advertising on adSense or adMob, and hopefully I have a hit game that generates millions of clicks that Google won't get a dime from. Screw them.
I'll add one more thing... on my opening of an account with a different network, I was given contact information for a person... a real person, to send questions (which I did... and got answers within a very short time, minutes, not days!). This is the way you treat publishers, not like a mob that is too dirty to deal with on a personal basis.